LA2M | Digital Marketing, SEO, Public Relations, and Marketing Communications

Next LA2M Event

From the Scrappy Little Brand to the Green Beans, Back Room, and Diaspora Marketing Plan

Karim Motawi of Wizard Enterprise

Wednesday, May 22, 2013 - 11:45am - 1:00pm

Karim Motawi, a 20 years tile industry veteran will discuss the evolution of of his marketing ideas in response to the different and distinct needs of the companies he has worked for. As even companies in the same market have very different marketing needs and circumstances.

Shining the Media Spotlight on Your Company

Jason Brown of PublicCity PR

Wednesday, May 29, 2013 - 11:45am - 1:00pm

Positive publicity for your business is like gold. Your company looks good and you could reap some significant benefits. But PR isn't an easy game. We all think we have great news stories. But how to you get the news media to notice, let alone care enough to follow up? In this presentation, Jason Brown of PublicCity PR will discuss:

Using Social Media and Search to Get the Right Customers

Bud Gibson of Eastern Michigan University

Wednesday, June 5, 2013 - 11:45am - 1:00pm

There has been a lot of discussion about social media marketing and how it might relate to search. In this talk, Bud Gibson will show some effective strategies for using social media to drive well targeted traffic to your search marketing campaigns. This traffic is highly motivated and very likely to become customers. Bud will also show social media tools you can use to fine tune your search marketing campaigns.

How to Develop a Brand that Matters

Hajj Flemings of Brand Camp University

Wednesday, June 12, 2013 - 11:45am - 1:00pm

Today we live in a digital economy that force’s us to disrupt and re-think everything that has worked for us historically. Come and learn strategies on how to effectively manage your organizational and personal brands while remaining relevant in a rapidly changing workplace.