Inventive AdWords - Tricks for Maximizing ROI
Wednesday, June 9, 2010 - 11:45am - 1:00pm
Location: Conor O'Neills
Address:
318 South Main Street
Ann Arbor, MI
Phone:
734.272.4698
Email:
info@la2m.org
Practical lessons I've learned from working on AdWords campaigns for 50 non-profits with little or no web marketing budget. These tricks have helped some of these organizations increase traffic up to 10 times and conversions up to 4 times.
Bud Gibson has over 25 years professional experience working with organizations both inside and outside of academia. His research focuses on how people make decisions on the web. Bud has a PhD from Carnegie Mellon University and an MBA from Wharton. He did his undergraduate work at Georgetown University. At various times, Bud has been fluent in three languages.
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