Digital Marketing

LA2M Recap: 2012 The Year That Changed Mobile

By LA2M on January 30, 2012

It’s easy to see why Keith Bourne is recognized as an expert in mobile marketing. His company, Appervasive works with a variety of businesses to unlock the potential of mobile. He is co-founder of Mobile Monday Michigan and Marketing Director of Arbor Scientific.

Bourne shared some of his knowledge regarding mobile commerce with an attentive audience at LA2M on January 25, 2012. He began by defining mobile commerce as the ability to conduct

LA2M Recap: GOAL! Making 2012 Your Best Year Yet

By LA2M on January 27, 2012

Terry Bean of Networked Inc. and Charlie Wollborg of Curve/Detroit joined forces for a great

LA2M Recap: The Defenders of the Status Quo Will Hate Your Idea

By LA2M on January 24, 2012

LA2M Recap: Mobile SEO

By LA2M on January 24, 2012

Due to inclement weather on November 30^th LA2M founder and CEO of Ingenex Digital Marketing, Derek Mehraban stepped in to take the helm. His expertise in digital marketing is well recognized by the business community and the many Michigan State students he has guided through the intricacies of the topic in his New Media Drivers Licen